Case study · 15

The Jefferson Hotel

Client-requested custom artwork for The Jefferson Hotel — developed from their guidance and description of the property into production-ready ornament art.

CustomOrnamentsHospitality
The Jefferson Hotel
Custom ornament & brand artwork

Overview

Hospitality custom programs start with the client’s request: which landmark or property story should the piece tell?

I worked from The Jefferson Hotel’s guidance and descriptions — photo/art references and desired presentation — into finished ornament artwork for production.

At a glance The Jefferson Hotel
Custom ornament art, production files

Like all of my work, this started from a client request—built to their specs when provided, or to specifications I defined when they weren’t. Where structure was needed, packaging dielines were created from scratch. Final files carry my signature for production release.

  1. Client requestCustom program scope
  2. Guidance + referencesProperty imagery and intent
  3. ArtworkFinished ornament compositions
  4. ProductionPrint-ready files

Process & deliverables

Jefferson Hotel artwork presentation 02.
Jefferson Hotel artwork presentation 02.
The Jefferson Hotel artwork production file.
The Jefferson Hotel artwork production file.
Franklin Street property reference.
Franklin Street property reference.
Holiday Grand Staircase ball reference/art.
Holiday Grand Staircase ball reference/art.

Outcome

Custom Jefferson Hotel ornament art that reflects the property and is ready for production.

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